You’re someone who’s looking to enter into the world of marketing and more specifically, video marketing at that. Video marketing has slowly grown into one of the most popular forms of marketing owing to the amount of information they allow to be portrayed within a short span of time.
If you’re seriously planning on using video marketing, we’d suggest you get in touch with a 2D animation company in Mumbai like Weaverbird and begin your journey.
Here are 8 reasons to use video marketing –
- Videos boost sales and conversions –
With videos, you can make some good money. Studies have shown that around 74% of users who have watched a video about a product have ended up buying it. Videos are effective because vision is the most dominant sense.
2. Better ROI –
83% of businesses claim that videos can get a better return on investment than any other format. Video production isn’t easy but it pays off in a big way. As long as you can get your content sorted, you can expect some amazing returns.
3. Built trust –
Videos are a great way to build trust, which results in sales and conversions. Long-term relationships are one of the main concepts of content marketing and you can ignite emotions and engage your audience with it.
4. Get better results on search engines –
Google is 53x times more likely to show your video if you have it embedded on your site. Google owns YouTube so they have a significant share of the videos that are put out on the internet. Putting videos can affect your search engine rank and ensure you get shown in the first few results.
5. Reach out to mobile users –
Mobiles and videos work well together. Over 90% of consumers watch videos on their phones and videos have grown by more than 233%. Make videos that have engaging content and you’ll be able to reach out to your customer base faster than ever.
6. Video marketing explains things easily –
Explainer videos are a great way to get a message across and show the value of your product. More than 45% of businesses have an explainer video to ensure that people visit and 84% claimed that the explainer video on the homepage was effective.
7. Engage all buyers –
Even the laziest of all buyers can watch a video and learn something from it. It’s easy to consume and doesn’t need long descriptions. Customers like seeing products in action and videos are the best way you can bring it to them.
8. Social shares increase –
With videos, you can get better shares on social media. 76% of users would share a video they found entertaining, irrespective of the brand, so you know it is a popular way to get noticed.
Get in touch with a 3D animation company in Mumbai like Weaverbird and begin shooting your video content, right away!